14,224 studentsenrolled
3h 32mof content
Joel Amawhe
Founder, Bizthom
What you'll learn
The 3 things that determine whether someone buys from you — and which one you're probably ignoring
How to turn ordinary products into something people feel they must buy (the boxers-to-national-project example)
Why "add to cart" is costing you sales — and the one-word change that increased conversions for Nigerian stores
What happens the moment a customer leaves your page (and why Facebook is sending them to your competition)
Why chatting one-by-one in DMs and WhatsApp will never scale your business
What scarcity, urgency, and social proof should actually look like on your store (live review of real stores)
How an AI can negotiate price with your customers — live demo included
How to record a voice note once and have it sent to every customer who leaves without buying — forever
The 3-layer system: storefront psychology → automated follow-up → human closers
Course curriculum
Why People Dont Buy From You Preview 23:36
The Ladder - And Why DMs Wont Save You7:07
2What's Wrong With Your Store
1 lesson - 29min3How Bizthom Solves This
2 lessons - 52min4Your Command Center & Ejiro AI
2 lessons - 101minFrequently asked questions
Is this really free?
Yes. No catch. This was a private session with my community. Im making it available because what we discussed was too important to gate behind a price.
I dont have an online store yet. Is this for me?
The first two lessons are about why people buy and how you talk about what you sell. That works whether you sell online, in your DMs, from a market stall, or from your living room.
I use Bumpa or Shopify or another platform already.
Watch Lesson 3 and 4. Youll see exactly what your current platform doesnt do and probably cant do. Then decide for yourself.
What is Bizthom?
Bizthom is the platform my team and I built for African businesses. Its what happens when someone who spent 6 years teaching Nigerians how to sell finally builds the tool that does the selling.
Who is Joel Amawhe?
Ive spent 6+ years teaching African business owners how to sell. 8000+ students. Over 20 billion naira in collective student sales. I created SWOF and EVAA. And now Ive built the tool that implements everything I teach.
